Propelling Wayfair to $16B exit

Wayfair’s in bad shape; Plus, the people who’ll change your life.

What keeps me up at night pt 2

The answer to who's the #2 most installed Shopify Plus app. Real time P&Ls for faster decision making.

Passing on Hims&Hers

An interesting brand playing a dangerous game of blitz scaling in the public market.

DTC Pulse — Week of March 7, 2026

The one-person operator era is here. And the gap got wider this week.

Wayfair is dying - here's the $3B turnaround

It's finally time to kill the failing marketplace and rebuild. Plus, the power of posting on LinkedIn.

DTC Pulse — Week of March 1, 2026

AI is collapsing roles, reshaping infrastructure, and changing how operators work — but the fundamentals still win.

DTC Pulse — Week of March 7, 2026

The one-person operator era is here. And the gap got wider this week.

Wayfair is dying - here's the $3B turnaround

It's finally time to kill the failing marketplace and rebuild. Plus, the power of posting on LinkedIn.

DTC Pulse — Week of March 1, 2026

AI is collapsing roles, reshaping infrastructure, and changing how operators work — but the fundamentals still win.

AppLovin is printing money + the market doesn't care

AppLovin is an absolute cash MACHINE. What is the market thinking? Plus, Block didn't fire 40% of their staff because of AI.

5 Must Read DTC Twitter Posts 2/23/26

5 posts every DTC operator needs to see this week

Klaviyo's dying. Here's how to save it.

Klaviyo's stock is down 61% on an AI transformation story (with compressing margins). Plus, how I'm re-learning how to work.

Top 5 DTC Conversations 2/16/26

Shopify’s incredible earnings + bad narrative

Shopify posted crazy numbers again, but the stock’s taking a hard hit. Plus, AI is officially good enough to replace or delay hires at Coco.

Buying the Outrageous Amazon Dip

Amazon’s gotten clobbered in the market because nobody gets what they’re really doing—preparing to be the biggest robotics winner. Plus, I’m obsessed with OpenClaw.