My 7 Goals for 2025

🧠 Takeaways

Today we’re holding me accountable for my 2024 goals + breaking down my 2025 goals.

1. How did I do on my 2024 goals?

2. Setting myself up for the year ahead.

3. My honest push for you to create your own goals.

+ Why create annual goals in the first place.

LBAB Community: Why Create Annual Goals

This process actually started with my High School English teacher, Mr. Baird. A successful Entrepreneur turned High School English teacher, he basically used teaching seniors English as a back door to raising the next generation of productive citizens.

One of the most valuable lessons he taught us: the 7 core pillars of a successful life:

1. Physical

2. Mental

3. Spiritual

4. Philosophical

5. Financial

6. Charitable

7. Love

The basic premise: in order to live a happy life you have to be successful across all 7. 

Every year, I set out to accomplish at least 1 major goal that hits each pillar.

Setting annual goals allows me to assess what I’m doing in service of my big picture. 

If they aren’t, I deprioritize them.

What I find the most valuable about documenting + sharing this with others is that it allows other people to know where I can use help. And where I can help others. 

It follows the adage about putting out in the world what you want to get back. 

Let’s Review My 2024 Goals

In 2024, I had 11 major goals across my life. I’m proud of my year overall and what I was able to accomplish, and need to complete the other ones.

On the Personal side:

Health:

• ❌ Monthly therapy sessions by April to deal with my anxiety & chronic stress.

  • I didn’t do a single therapy session this year. This is my biggest failure of the year. And something I have to address in 2025.

• ✅ Consume fewer than 100 alcoholic beverages in 2024.

  • As I’m writing this, I’m at 100/100. This was easily my biggest area of self learning and something that I’m proud I undertook this year.

Family:

• ✅ Adopting our first dog before spring.

  • In Feb. I finally became a dog dad when we adopted Pi Jio. This is my proudest accomplishment of the year and a major step in building our family.

Love:

• ✅/❌Take 2 weeks in Sept to truly unplug during our Honeymoon (Greek Islands).

  • I toured Italy + Spain for 3 weeks, but worked through it + didn’t really unplug. While I’m happy I took the time and really enjoyed the trip. At this point my default is I can’t unplug.

On the Career side:

Day Job:

• ✅ish - Get back to a steady 9-5 cadence by empowering my team to accomplish their goals.

  • I left my FT job at Gorgias in Feb + went full-time into my own thing. I became the team. While my hours weren’t really a steady 9-5, that was a deal I was happy to make to bet on myself.

• ✅ Incorporate AI into 1 workflow to save myself/team 5 hours/week.

  • It’s been awesome to incorporate AI into many workflows. I’m most excited about learning more about this next year.

Side Hustle/Social Presence:

• ✅ Grow my combined Audience to 40k wonderful hoomans.

  • I crossed 41k across LinkedIn + Newsletter + X. LFG! This was a big jump up from starting the year <25k. And I’m really excited to keep this going next year.

• ❌ Launch 2 seasons of an LBAB! Video show before EOY.

  • This was a great example of focus + why too many goals is a bad thing.

Financial/Investments:

• ✅✅ Buy a Biz! that I can take a salary from by EOY.

  • I quit my FT job, was able to support my family as a sole earner, and I’m making more this year than last year. Definitely my largest accomplishment of the year.

On the Philanthropic side:

• ❌ Go on our First Philanthropic trip during the Christmas-to-New Year break.

  • We didn’t figure out how to make this work, but we donated to causes we believe in. This is the 2nd year in a row I have failed at this goal. 

On the spiritual side:

• ✅ Add Journaling to my daily routine and journal 60x by end of March.

  • I started in the beginning of the year and have consistently added this to my nightly routine right before going to bed. My only regret is previously looking down on this and not starting sooner.

I’m proud of all that I accomplished this year.

My wife and I both quitting our jobs and becoming a sole earner was not in my 2024 bingo. But I made it work, and we’re in a better financial situation than we have ever been heading into her starting a new job.

I continue to prioritize work + career accomplishments over taking time for/working on myself. I really need to reconsider where my priorities lie especially around my health.

And I need to have fewer priorities.

Let’s Crush 2025

Personal Life

• Pick up a hobby that doesn’t involve a screen.

  • I’ve noticed my entire life involves a screen. That needs to change.

Health

• Get back to monthly therapy sessions by March.

  • I can’t fail at this goal 2x in a row.

Career

• Acquire Biz #1 this year.

  • I’ve been on the hunt for long enough. It’s time to get into the game.

• Grow my audience to 75k Followers and 12m views

  • Big stretch goals for both, but I recently re-launched my Twitter and LinkedIn is firing.

Financial/Investments

• Build up our Passive income so that our Monthly expenses = my wife’s Salary + the passive income.

  • We’re pretty close, but this is the year we flip from being completely -> not at all reliant on my income to pay the bills.

Philanthropy

• Go on our First Philanthropic trip + donate to causes we believe in.

  • If a trip doesn’t happen, I really need to rethink if this is a priority in my life.

Spiritually

• Complete my 1st first Misogi Challenge.

  • Push myself out of my comfort zone to find new boundaries.

Final Thought:

I try to avoid the “you have to do this” if I share advice topics, but this is an area I will really push for.

Creating annual goals in your biz is a must; it needs to be for your life as well. 

I also find that when you really step back and think about your life goals, it makes it easier to set biz goals.

Back in 2020, a really important goal to me then was earning $10m. I had this loose association to making $10m is the financial freedom number.

I built out this crazy spreadsheet and tried to figure out where and how much I’d need to make to hit that number.

The major mistake I made was building it in a vacuum. I set an arbitrary date and didn’t build other life goals. The missions was work my ass off until I hit that number.

In 2022 when I started building life goals across all the areas, I realized the number wasn’t that important. Clearly career goals are still a top priority, but I’m much less focused on killing myself to hit $10m vs. building a well balanced healthy life.

It’s still a goal to hit $10m over the course of my life, but now instead of obsessing over hitting that number in my 30’s, I’m thinking about how I can build a great life on the way.

When it happens isn’t as important. Building sustainable bizs alongside a healthy, great life is the priority.

That perspective has shifted unrealistic ludicrous mode goals to sustainable growth with some good velocity goals.

It’s led me to better goal planning + more realistic expectations for my biz, which has allowed me to enjoy the game a lot more.